How Does It Work?
Our Instruments
Our analytical tools consist of precisely developed matrices and structured tables that reveal systemic interrelations. They capture the full range of a system’s elements — including their properties, functions, interdependencies and structural arrangement.
This methodological approach enables in-depth analysis of system dynamics, facilitates the identification of patterns, and supports well-informed, structured decision-making.
Reality Matrices Consulting Method
- Complex life situations that require conscious and well-grounded decision-making.
- A multitude of options and tangled circumstances that create uncertainty.
- Personal or professional blockages that hinder individual or career development.
- Situations in which the client is unable or unwilling to articulate the problem directly.
- Analysts,
- Business consultants,
- Psychologists and personal development coaches, seeking to better understand their clients and expand their methodological toolkit.
The method is used to diagnose the client’s state across three key dimensions: thinking, intention, and action. It is suitable for both in-person sessions and online consultations. During the session, the practitioner guides the client through subtle subjective sensations in order to identify the most relevant action to focus on for resolving the issue at hand. This approach allows for the development of effective solutions, even when the client is unwilling or unable to articulate the core problem directly.
Training is provided through an accredited school and consists of three modules: a foundation module for personal use, followed by two specialist modules for professional application.
Method for the Systematisation of Visual Imagery
- Unclear visual requirements at the outset of a project.
- Oversupply of visual concepts without clear criteria for selection.
- Repetition of conventional solutions instead of developing original creative approaches.
- Inconsistencies in design where elements fail to convey a unified message.
- Difficulties in deliberately eliciting emotional or cognitive responses from the audience.
- Designers,
- Marketing specialists and brand managers,
- Art directors,
- Photographers,
- Experts in visual communication and web design.
This method enables the systematic capture, evaluation and precise selection of visual concepts in order to achieve the intended emotional and cognitive impact on the audience. It is based on a matrix of 12 image types and 6 product types, which allows for the diagnosis of a product type and the identification of its visual archetype. This ensures visual coherence and precise positioning. The method can be applied not only in product design, but also in creating atmospheres in spatial environments and across a variety of visual projects.
Book a personal consultation for direct application to your specific challenges, or register for a talk to gain an initial insight into the methodology.
Universal Business Model
- Difficulty establishing effective connections between the organisation and key stakeholders such as partners, clients, consumers, and subcontractors.
- Lack of clear understanding regarding the organisation’s current level of maturity and uncertainty about structural weaknesses in business interactions.
- Analysts,
- Business consultants,
- Business owners,
- Executives.
This method enables a holistic view of the enterprise by identifying its universal components and assessing their condition and effectiveness. It distinguishes between the different participant roles within the organisation and clarifies their areas of responsibility. The method also supports the evaluation of an organisation’s maturity and its level of integration into the market by analysing its interactions with four key external stakeholders. By mapping the structure of the enterprise onto the human body, the model becomes not only intellectually accessible but also experientially tangible — offering a deeper, more embodied understanding of systemic dynamics.
Book a personal consultation for direct application to your specific challenges, or register for a talk to gain an initial insight into the methodology.
Company Profile Method
- Difficulty in grasping the enterprise as a coherent and integrated system.
- Lack of systematic approaches for evaluating business activities and analysing strengths and weaknesses.
- Unclear or underdeveloped relationships with clients and partners.
- Absence of a holistic and intuitively comprehensible profile of the organisation.
- Analysts,
- Business consultants,
- Business owners,
- Executives.
The method is based on a hierarchically structured checklist of core business processes. By answering the questions it contains, business owners can assess the key aspects of their enterprise, gain greater clarity about its structure, and evaluate the strength of its functional components. This process results in a comprehensive organisational profile that reveals both strengths and areas for improvement.
Book a personal consultation for direct application to your specific challenges, or register for a talk to gain an initial insight into the methodology.
Assessment of Market Viability
- Misjudgement of a product’s market readiness.
- Risks and resource losses due to premature or insufficiently prepared market entry.
- Business leaders,
- Product developers preparing for market launch,
- Technologists, marketing professionals and other specialists involved in the market entry process.
The method enables a precise assessment of a product’s market readiness and identifies areas requiring further development.
The product is evaluated across twelve key characteristics by two production-side representatives (developer and manufacturer) and one market-side representative (marketing specialist). The respondents’ answers help to pinpoint the product’s weak points that need to be addressed before market entry.
Book a personal consultation for direct application to your specific challenges, or register for a talk to gain an initial insight into the methodology.
Concept Refinement Method
- Inaccuracy and ambiguity of terminology in scientific and professional articles.
- Lack of clear distinction between similar terms and their conflation.
- Insufficient depth in the analysis of complex phenomena.
- Need to create new terminology in emerging or innovative fields.
- Inefficient communication and resulting misunderstandings.
- Scientists,
- Analysts,
- Writers,
- Copywriters,
- Other professionals working with abstract concepts.
The method provides a precise and comprehensive framework for defining concepts related to any object, process or phenomenon. Each phenomenon is described from six clearly defined and interconnected perspectives — or facets — resulting in a distinct and complete interpretation of its meaning. This helps eliminate misunderstandings and inaccuracies in terminology and reveals new layers of meaning within familiar concepts.
Book a personal consultation for direct application to your specific challenges, or register for a talk to gain an initial insight into the methodology.